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10 REASONS WHY IT IS IMPORTANT TO ADVERTISE

1. Advertise to Reach New Customers
Your market changes constantly. New families in the area mean new customers to reach. People earn more money, which means changes in lifestyles and buying habits. The shopper who wouldn't consider your business a few years ago may be a prime customer now.

2. Advertise to Keep Your Name Out There
Shoppers don't have the store loyalty they once did. You must advertise to keep pace with your competition. Businesses must promote to get former customers to return and to seek new ones.

3. Advertise to Remain With Shoppers Through the Buying Process
Many people postpone buying decisions. They often go from store to store comparing prices, quality and service. Advertising must reach them steadily through the entire decision-making process. Your name must be fresh in their minds when they ultimately decide to buy.

4. Advertise Because Your Competition is Advertising
There are only so many consumers in the market who are ready to buy at any one time. You'll need to advertise to keep regular customers and to counterbalance the advertising of your competition. You must advertise to keep your share of customers or you will lose them to the more aggressive competitors.

5. Advertise Because it Pays Off Over a Long Period
Advertising gives you a long-term advantage over competitors who cut back or cancel advertising. A five year survey of more than 3,000 companies found Advertisers who maintain or expand advertising over a five year period see their sales increase an average of 100%. Companies, which cut advertising, averaged sales decreases of 45%.

6. Advertise to Generate Store Traffic
Continuous store traffic is the first step toward sales increases and expanding your base of shoppers. The more people who come into the store, the more possibilities you have to make sales and sell additional merchandise. For every 100 items that shoppers plan to buy, they make 30 unanticipated "in the store" purchases, an NRMA survey shows.

7. Advertise to Make More Sales
Advertising works! Businesses that succeed are usually strong, steady advertisers. Look around. You'll find the most aggressive and consistent advertisers are almost invariably the most successful.

8. Advertise Because There is Always Business to Generate
Your doors are open. Salespeople are on the payroll. Even the slowest days produce sales. As long as you're in business, you've got overhead to meet and new people to reach. Advertising can generate customers now.and in the future.

9. Advertise to Keep a Healthy Positive Image
In a competitive market, rumors and bad news travel fast. Advertising corrects misleading gossip, punctures "overstated" bad news. Advertising that is vigorous and positive can bring shoppers into the marketplace, regardless of the economy.

10. Advertise to Maintain Employee Morale
When advertising and promotion are suddenly cut or canceled, salespeople may become alarmed and demoralized. They may start false rumors in an honest belief that your business is in trouble. Positive advertising boosts morale. It gives your staff strong additional support.
NMP BUSINESS PAGES
East TN, West Atlanta,
Nationwide, Kid Entrepreneurs 
Includes

One Indefinite Directory Listing
Two Eblast To Use Anytime
(Weekly Email)
Two Week Weblast
(On Welcome Page)
Unlimited Calendar of Events
Free Facebook Event Advertising
One Facebook Advertiser of the Day

If you have ANY questions please call jackie at 678.398.2092 (Office) or at 865.384.6431 (Cell) or send an email to:
nmpinfo@bellsouth.net
NMP RATES

NMP BUSINESS PAGES - $50
DIRECTORY LISTING







NON ADVERTISER EBLAST - $25
NMP Additional Eblast(s)
NMP Additional 2 Wk. Weblast
DIRECTORY LISTING INFO
COMPANY/ORG.

YOUR NAME

ADDRESS

CITY/STATE/ZIP

PHONE

EMAIL

WEBSITE

COMMENTS
HOW TO SUBMIT INFO FOR THE EBLASTS.
Submit all info in a Word Document or Press Release form. Attach all flyers in a jpeg file only.  Also send your logo.  Unlimited eblasts means once a week.  Email your info to: nmpinfo@bellsouth.net  
TO ADVERTISE IN THE 10TH ANNIVERSARY COMMEMORATIVE
NMP BUSINESS PAGES CLICK HERE
ADDITIONAL EBLAST(S) - $20
ADDITIONAL 2 WK. WEBLAST - $20
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ONE BUSINESS OF THE DAY
NMP Directory Listing